Pet grooming and boarding businesses run on repeat visits, detailed notes and tight schedules. You’re juggling grooming appointments, kennel bookings, mobile grooming routes, vaccination records, feeding instructions and behaviour notes – often for hundreds of pets and owners. When all that information lives across paper cards, booking apps, text messages and someone’s memory, it’s easy to double-book, miss special instructions or forget which dog hates dryers. A simple, free, mobile-first CRM gives you one place to track every pet, owner, appointment and boarding stay so your salon, kennel or mobile van stays organised every day.
Use the Companies module if you work with breeders, rescues, vets or corporate clients, and the Contacts module for individual pet owners. Each owner can have multiple pets linked to them using your own custom fields and naming, so you can see at a glance which animals belong to which family. Log enquiries, grooming appointments, boarding stays and follow-ups as activities, so you always know when a pet was last groomed, boarded or no-showed and what you did for them.
Generic office tools don’t understand coat types, kennel runs or vaccination dates. With flexible custom fields, you can shape the CRM around your pet business. Track pet details such as species (dog, cat, other), breed, age, weight, coat type, shedding level and grooming style (breed cut, puppy cut, shave-down, specific requests). Store behaviour notes like nervous, reactive, doesn’t like dryers, muzzle required, or “great with other dogs”. For boarding, capture feeding schedule, diet, medications and dosage, vet contact details, crate/kennel size, indoor/outdoor access and playgroup preferences. You can also add fields for vaccination expiry dates (rabies, distemper/parvo, Bordetella), flea/tick status and special instructions like “no slip lead” or “must use harness”.
When you’re managing a busy day of baths, haircuts and check-ins, you need information fast. Use advanced search and powerful filtering tools to see pets due for their next groom, owners with multiple pets, animals with upcoming vaccination expiries, boarding bookings for a given date range, or mobile stops in a specific ZIP code. The built-in dashboard gives you a clean snapshot of how many owners and pets you’re managing and what’s been happening recently – without complicated sales charts or CRM jargon.
Groomers and kennel staff don’t sit at desks – they’re bathing dogs, trimming nails, cleaning runs and driving mobile grooming vans. This CRM is built with mobile-first technology and designed to be fast, so it works brilliantly on phones and tablets. Staff can pull up pet and owner details at the front desk, in the back of the salon, in the kennel block or inside a mobile van. Before a visit, you can quickly see coat notes, behaviour flags, feeding instructions and medication details; after the visit, you can add grooming notes, condition reports and suggestions for the next appointment directly from your phone.
Whether you’re a solo groomer, a small grooming salon, a boarding facility or a pet-care company with mobile vans and multiple staff, the CRM is completely free for up to 30 users. Owners and managers can keep records and activity organised, front-of-house staff can update contact details and bookings, and groomers or kennel staff can add visit notes – all in one shared system, without subscription fees eating into your margins.
As your pet grooming and boarding business grows, you can connect the CRM to the tools you already use. With full API access, you can plug in website enquiry forms and online booking tools so new owners automatically create Contacts, or integrate with other systems where you manage schedules, payments or marketing. New enquiries flow straight into your CRM, ready to be tagged, followed up and turned into regular grooming and boarding customers.
If you ever need help using the CRM, there’s a built-in ticketing feature that lets you contact the CRM support team directly. You can ask questions, report issues or suggest improvements and track responses in one place. The ticketing is for you as a CRM user – it’s not meant to replace your own customer messaging – so the system stays focused on keeping your data organised and your day running smoothly.
This free CRM platform is available to companies in the US only, making it a strong fit for American pet grooming, boarding and mobile grooming businesses that want a modern, mobile-first CRM without monthly subscription costs. You get one central place to manage pets, owners, appointments and boarding schedules, backed by a fast, reliable system that grows with your routes, your salon and your reputation.